Services
We develop relationships to connect you with conference, events and meetings planners to grow business events revenue.
Business travel is back. Our team of business events specialists is experienced in tailoring, managing and implementing programmes that deliver results, and the business leads and sales our clients want to see. With a dedicated approach and exceptional relationships across the business events network, including with PCOs (professional conference organisers) and corporate meeting planners, we can quickly establish destinations, venues, accommodation, attraction and tour operators in this space. From sales calls, trade show exhibition and PCO events, through to collateral creation, media outreach and famils, we ensure our clients are visible in all of the right places.
What we do
Business events are big. We know how to plan, execute and win repeat MICE revenue for your brand. Our integrated approach to planning ensures we are always aligned with our clients’ business goals and we pull on all facets of the agency to provide a comprehensive and impactful approach.
We can help you win new business in the events space. We know how to tackle tenders, make your destination stand out and secure wins of hosting conferences that benefit your tourism industry in an all-encompassing manner.
We can help you win new business in the events space. We know how to tackle tenders, make your destination stand out and secure wins of hosting conferences that benefit your tourism industry in an all-encompassing manner.
Business events news, stories and contacts are specialist. Our team knows how to craft meaningful messaging to share success stories from business events ventures, and also harness media to position your destination, partner, attraction as a leader in the space.
Events need to stand out and we know how to make a splash with concept, collateral, media outreach and more. We ensure our clients business events are a success and generate reveue and ROI.
We hold key relationships with professional conference organisers and business events planners, incentive houses and meeting houses.
An integrated approach is key to business events marketing success – we are with you every step of the journey from conception to sale, to marketing and execution.
We help you show off your destination as only you know how. First-person experiential learning and sell ins are key in the corporate space.
Step 1
Identify key industries and event types that align with your destination’s strengths, and target professional conference organisers and meeting planners that align and can deliver business.
Step 2
Highlight the unique advantages of your destination, hotel or experience, such as facilities, accessibility, and local attractions, to position your destination as an ideal venue for business events.
Step 3
Collaborate with local hotels, venues, transportation services, and event planners to create attractive packages and seamless experiences for event organizers and attendees.
Step 4
We can develop a focused marketing campaign that includes key account sales calls, event showcases, digital advertising, trade shows, and direct outreach to industry professionals, showcasing your destination’s capabilities and success stories in hosting business events.
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